Web3 Delivery wanted a new website design for their main NFT market. The core challenge was to make fun, dynamic and appealing hub for consumers to browse more infomation on everything they have been doing.

• Design a dynamic and captivating homepage that aligns with the branding established by the game team.
• Promote the team's social media channels and the DAO page effectively.
• Develop a timeline that highlights the company's journey and hints at exciting future developments.

1. Discovery & Research

• Company Interviews: Gathered insights on the company's needs and desired onsite features.
• Competitive Analysis: Analysed other Web3 companies and the platforms hosting the NFT market.
• Brand Research: Investigated the brand to identify styles and artwork suitable for the website.

2. Wire framing & Structure

• Optimised the website for improved speed and aesthetics.
• Introduced a new timeline feature to showcase the company's achievements.
• Implemented a navigation menu for desktop users and a hamburger menu for mobile devices.

3. Visual Design

• Emphasised a clean, dark background to maintain consistency with the previous design while enhancing asset visibility.
• Designed UI components that integrate seamlessly with the existing FrankenPunks brand.
• Established visual hierarchy through typography and spacing to enhance readability of numerical data.

4. Prototyping & Handoff

• Developed interactive prototypes using Figma.
• Guided the development team through UX flows and design specifications.
• Provided assets and ongoing support throughout the build phase.